Vicarious is an app dedicated to 360° social media stories. You can now see the action from any angle with a drag of your finger or wave of your device. Follow everyday people, celebrities, musicians and more, or chronicle your own life using 360° images, videos, music and text. You can even pair Vicarious with a VR headset for an even more immersive experience.
Emerging technologies like VR and 360 media are exciting because they're a fresh, new way to connect and experience the unimaginable, but it has yet to live up to the hype.
Vicarious makes good on that promise by achieving two key factors to adoption: relevance and accessibility. Through content that is relatable we achieve relevance. By leveraging existing technology and behaviors we achieve accessibility.
Vicarious is relevant because it focuses on real people: those you know or those you want to know..
Vicarious is accessible because it uses people's own devices, builds off familiar behaviors, and removes the VR stigma.
Port to all VR/AR tech > Cardboard, Gear VR, Oculus, Vive, Meta
Connect with friends > FB Login, import contacts, share externally
Ad strategy/campaign > Inform, educate, empower
Partnerships > Influencers, advertisers, celebrities
Build a community > Special events, SN presence, community relations manager